How to Register as an Amazon Seller & Start Selling Online?

Have you always wondered about how you can register as an Amazon Seller and start selling online? We have analyzed and outlined the best way to get it done in 2022.

Amazon is one of the world’s biggest Marketplaces, and they have made it easier for people to sell by creating the Amazon FBA service. The FBA service means “Fulfillment by Amazon.” 

The Amazon FBA service ensures vendors make their business dreams come true by leveraging the marketplace’s strong and large customer base and distribution network to enhance their sales.

Below, we will explain how you can register as an Amazon individual seller. 

Steps on How to Register on Amazon as an Individual Seller

To register as an individual seller on Amazon and start selling online, you have to follow these steps:

1. Go to Amazon.com

Amazon.com

The first step into your journey as an Amazon individual seller is visiting the e-commerce website, which looks just like the image above. 

2. Navigate to the ‘Start a Selling Account’ Link 

Navigate to the ‘Start a Selling Account’  Link

Next, you have to navigate the Start a Selling Account Link which is hidden at the “Hello, Sign In and Account & Lists Button.” Follow the image above to see exactly which link you should click. It should take you to the Sell on Amazon page if correctly done.

3. Click on the Sign Up on the ‘Sell on Amazon’ Button

Click on the Sign Up on the ‘Sell on Amazon’ Button

The Sell on Amazon page is the official Amazon become a seller page. The page highlights their pricing, benefits, testimonials, and other vital pieces of information you might need to read through before you signup. However, if you have already made up your mind, please proceed to click on Sign Up. 

4. Fill the Amazon Seller Central Form

The Amazon Seller Central Form

You’ll need to fill the form on this page and click on the ‘Create an Amazon Account’ button when you’re done. You’ll be asked to verify your email and mobile number if you provided any, and after that, you’ve successfully registered on Amazon as a seller.

5. Bonus: Seller Verification/Identification

Amazon Seller Identification Page

While this is not always required at registration, we believe we should bring it to your attention. Since Amazon is a reputable online marketplace, their sellers need to verify or instead identify themselves or their businesses. There would be different documents required for different countries, and we think it is essential that you know this before you start.  

Note: Amazon offers 2 seller accounts: the Individual Seller Account and the Pro Seller Account. The price is $0 per month for the Individual Seller Account, but about $1 will be charged on each product sold. The Pro Seller’s price is $39.99 per month, including more features.  

Depending on your budget and needs, you can choose any account type you want.

Also Read: How to Start an Amazon Online Store

Why Is Selling On Amazon The Best Option?

We all know the global reach that Amazon has. Amazon’s website is visited more than 150 million times a month. It has more than 300 million registered accounts of buyers (like you and me) fully active and ultimately generates more than $100 billion. 

Here are the reasons why you should start selling on online marketplace like Amazon:

Integrate into your Products the Credibility and Trust that Amazon Gives

Selling on Amazon has never been so easy. When you register an Amazon individual seller account and start uploading your products to this platform, you as a seller immediately gain credibility and trust. 

This is because many online shoppers choose to purchase a product from Amazon rather than from any other store they have not seen or heard of.

There are still countries where the online shopping business model does not have the same popularity that it can have in the U.S, Asia, and Europe, which is why, in most of these cases, Amazon is their first purchase option.

In addition, Amazon knows how to play its cards very well and offers shipments in 24 hours if possible.  

 

Increase the Visibility of your Brand or Product

It is straightforward; as we mentioned earlier, Amazon is one of the most visited web pages, millions of users arrive every day from all over the world.

User traffic on the web is constant and does not need any web positioning such as SEO or SEM, so think about the exponential growth your potential audience would have, not to mention sales.

It does not matter that you register your seller account with Amazon in a specific country; the reach will also be global; even so, depending on the type of seller you are, it is still your decision whether or not to sell in foreign markets.

You Can Position Yourself In The International Market

The great Amazon platform has a direct presence in the United States, United Kingdom, Germany, France, Italy, Spain, Japan, Canada, and China, being able to sell to all places in the world, except 7 for economic and social reasons by the United States government. These countries are Cuba, North Korea, Iraq, Iran, Syria, North Sudan, and South Sudan.

That is why it is pretty easy to start selling in different markets. Whether you are a wholesale or retail seller, it is ideal that you start your online business by testing your product in the national market and observing how your target audience reacts. If you generate more sales than expected, it is time to expand internationally.

 

Increase Your Sales Exponentially

All sellers who come to Amazon do so with a single objective (which they have clearly defined), to earn more. Yes! Of course, selling more and earning more is the most important goal for Amazon sellers, and it is an entirely achievable goal, but for this,, it is essential to know all the tools that can help us boost our brand and our product.

The increase in your sales within Amazon could be exponential without a doubt. The most important thing is that you define a good advertising strategy to market your product within Amazon. 

We have explained how to register for an Amazon individual seller account and start selling online. In the next section, we will be discussing how to start an Amazon online store for your business. The post will be detailing all the things you need to know from documentation, business idea research, to interesting secret Amazon selling tips.